Eco Living Made Human

Wearth was launched in 2017 and we now partner with over 250 independent UK brands that create contemporary eco-friendly and ethical products, making it easier for you to shop and live more consciously.

From natural beauty products, zero waste essentials to jewellery made from recycled silver, our online marketplace enables you to discover a wide collection of sustainable products hand selected by our team with quality and style in mind.

At Wearth, we like to promote an imperfect, or in other words 'human', approach to sustainability, encouraging people to have a go and make small swaps where they can. Alongside our marketplace we have curated an online content platform, Eco Inspo, sharing insight on a diverse range of topics and showcasing ways we can all incorporate conscious living.

All Kinds Of Eco Must Haves

What We Do

Championing UK Brands and Makers

We work closely with British brands who fit our goal of promoting environmentally-friendly and ethical shopping. We have created a thriving online community where you can find brands which make great products, whilst creating a new shopping platform for these small independent companies to grow.


Vegan and Cruelty-free

From our fashion pieces to beauty and even homewares, all our products are 100% vegan-friendly and have never been tested on animals. Therefore if you are vegan, only buy cruelty-free beauty products or are looking for a vegan gift for a friend you can shop in confidence knowing you don’t need to check the ingredients/materials.

paper backpack

Shop by Your Values

We like to make it easy for you to find products which align with what you are looking for and your own values. So on all our products we have created visual value tags to show their key characteristics, for example plastic-free, recycled materials, social contribution, and so on.


Taking Packaging

We want to help end unnecessary packaging waste when shopping online. We’re committed to using minimal, environmentally friendly postage packaging and keeping the amount of plastic used for products in general to an absolute minimum.

Who We Are

Who We Are

Wearth was founded by Imogen and Ed (hello!), we are two people in our twenties who want to live and shop in a more conscious way, yet found that there was limited places to shop online which helped with this ambition. So we started Wearth to make it easier to make informed purchases which help to promote ethical and environmentally-friendly living.

What Drives Us

We believe that everyone can make a positive impact and even small changes can make a big difference. Helping our customers do the best they can to live a greener lifestyle has been one of the most rewarding parts of creating Wearth.

About We Plant

About We Plant

We have decided to partner with Forest Nation to help tackle the devastating fact that 18 million acres of forest is lost each year. Similarly to them, we can’t bear to imagine a world without trees and want to join them in doing something about this.

Forest Nation offer products and services that unite environmental, social and commercial goals together.