Emma Watson’s Vegan Fashion Journey

An actress, feminist, philanthropist, and eco activist, Emma Watson is undoubtedly one of Hollywood’s greatest female leaders in ethical fashion.

emma watson

Growing up in the public eye, from a very young age Emma Watson had to go on her own journey through sustainability. As a young woman thrust into the limelight, Watson had to navigate her way through a high-pressured environment whilst also trying to learn about herself in the same way that all young women did. At a young age, the actress found her love and passion for humanitarian causes and fighting for gender inequality. In July 2014 Emma Watson was appointed the UN Women Goodwill Ambassador, where she channelled her efforts into empowering young women, later becoming an advocate for the UN’s HeForShe campaign.

With a strong sense of what was right in the world, Watson also directed her attention to other pressing universal issues, such as climate change. It was at an award ceremony that the women’s activist found herself questioning her own fashion impact, as told by The Vou,

“I had on so much makeup and these big, fluffy, full-on dresses. I’d put my hands on the sink and look at myself in the mirror and say: Who is this? I didn’t connect with the person who was looking back at me, and that was a very unsettling feeling” stated Watson.

This was a learning curve for Emma Watson, who has taken into her own hands the choices of outfits and designers that she wears on Red Carpets and in everyday life. Taking particular care to represent those who are considering sustainable practices within all aspects of their garment process. Becoming so invested in inspiring people to make eco-conscious fashion choices, the actress also has a separate Instagram called @the_press_tour dedicated solely to sharing her sustainable outfits and the designers behind them. This selection of Emma Watson’s incredible fashion moments both on and off the red carpet is a perfect example of how vegan fashion can be just as beautiful as it is sustainable.

1. The Met Gala, Calvin Klein Dress


Emma Watson stunned the Met Gala red carpet in 2016 with this Calvin Klein ensemble made entirely of recycled plastic yarn and sustainable cotton. The dress was a collaboration project between Calvin Klein and Eco Age, who are leading innovators in progressive sustainability solutions within fashion.

2. The Golden Globes, Ronald Vanderkemp


A sleek and ultimately chic black dress with thigh split came from the ingenious creative hub of Ronald Vanderkemp, the world’s first ever ethical couture brand. This is a revolutionary movement to an otherwise extremely polluting industry and an excellent choice on behalf of Emma regarding who to shine a light on.

3. Interviewing Al Gore in Emilia Wickstead


When speaking with Al Gore, who Watson described as one of “her idols”, she opted for a daring yet elegant custom piece by Emilia Wickstead. The kiwi fashion designer (based in London) crafted Watson a co-ord skirt set from leftover fabric consisting of 62% recycled yarn that was locally sourced. The green floral print is a visual representation of the greener efforts that Watson puts into her fashion and the theme on which her interview centred around.

4. The Earthshot Prize, Oxfam x The FOUND Collection


Here, Watson demonstrates the power of reworking clothing. Upcycling clothes is a great way to expand their lifecycle and give a second chance to once-loved items. Giving a new life to clothing through alteration can be so much more than patchworking old rags as this beautiful remade dress has proven. The dress shown above was from the FOUND Collection created in partnership with Oxfam, which is reworked from a pre-owned wedding dress.

5. Beauty and The Best Tour, Vintage YSL


On the final day of the Beauty and The Best promotion tour, the graceful actress opted for a tailored suit to complete her look. A vintage classic, the suit was Yves Saint Laurent, founded by William Vintage. The paired back styling with rolled-up sleeves and a T-shirt underneath is the perfect balance between tailored and casual.

Actively choosing to use her platform on social media and through celebrity appearances to highlight eco-friendly designers is not all Emma Watson has been doing to improve her sustainability efforts. The green activist has also partnered with Good On You – an app that ranks clothing in terms of how sustainable it is. The app also increases the transparency of clothing and where it has come from, which can help consumers make an informed decision before purchasing the clothes.

Most recently, in the last two years, Watson has also joined Kering’s Board of Directors. The French luxury group are the powerhouses behind fashion brands Gucci, Saint Laurent, and Alexander McQueen and have been working to progress forward luxury fashion in a sustainable direction.

An inspiration to women all over the country, Emma Watson has proven herself as a force to be reckoned with both within fashion and sustainability in a much wider aspect. Her vegan fashion choices are commendable, proving that finding beautiful clothes does not have to be sacrificed by green choices.

If you are looking to create your own vegan wardrobe, why not take a look at our Ultimate Sustainable Fashion Guide for more inspiration.